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Have you heard about the One Funnel Away Challenge and want to know what it is about and whether it is worth the $100 investment?
In this post, I will be sharing exactly what the One Funnel Away Challenge is. I will be sharing what you get when you join and let you know my personal experience of being part of the challenge.
Disclaimer: I’m an affiliate for ClickFunnels. Some of the links below are affiliate links, which means that if you choose to make a purchase, I may earn a commission. This commission comes at no additional cost to you.
WHAT IS THE ONE FUNNEL AWAY CHALLENGE?
The One Funnel Away Challenge is a 30-day challenge led by Russell Brunson, Co-Founder of ClickFunnels, with the intention of helping you to get a sales funnel up and running by the end of the challenge.
The funnel is based on three things:
- Knowledge
- Execute
- Accountability
Russell knows that knowledge is not enough. In fact, a lot of the content in the course can be found cheaper in his books. However, the fact is most people don’t take action on the knowledge they acquire. This challenge is designed specifically to help you learn something and then take action.
Every day you will receive an email from Russell. The email will usually take you to a video training from Russell. For some more technical aspects, there are also trainings from Julie Stoian.
Throughout the whole challenge, you will have access to a private Facebook Group. Every day there is a new prompt including the information of the mission for the day and you are encouraged to comment when you have completed.
Also, in the Facebook Group you will have access to Stephen’s daily trainings. These are meant to be motivational and there to encourage you to start implementing now.
You also have access to an online area that has all of the trainings, so even once the challenge is over you can still go back and work through the trainings with your physical workbook.
HERE IS THE EVERYTHING YOU GET AS PART OF THE ONE FUNNEL AWAY CHALLENGE
- 30 Days of Video Missions From Russell Brunson
- 30 Days of Coaching from Stephen Larsen & Julie Stoian
- One Funnel Away Challenge Customized Kit (30 Day Plan)
- BONUS: Physical Copy of the Challenge Workbook
- BONUS: MP3 Player (with recordings of all Russell’s daily training and Stephen’s LIVE coaching calls from the first challenge)
- BONUS: 30 Days Hardcover Book
- BONUS: Unlimited Access to 30 Days Interviews
- BONUS: Behind The Scenes-Two Comma Club Interviews.
THE ONE FUNNEL AWAY CURRICULUM
The challenge is essentially split into 6 sections:
- Pre-training – Belief
- Week 1 – Hook, Story, Offer
- Week 2 – Your Hooks and Stories
- Week 3 – The Funnel
- Week 4 – Make It Rain
- Post-training – The Next 90 Days
HOW MUCH DOES THE ONE FUNNEL AWAY CHALLENGE COST?
The One Funnel Away Challenge costs $100 if you get the digital version. There is also an option to get a physical One Funnel Away Challenge Kit. This incurs a shipping fee which is $19.95 if you live in the US and $29.95 if you live outside of the US.
DO I NEED TO HAVE A CLICKFUNNELS ACCOUNT TO TAKE PART IN THE ONE FUNNEL AWAY CHALLENGE?
You DO NOT need a ClickFunnels account to take part in the One Funnel Away Challenge.
To make THE MOST of the challenge you need ClickFunnels. However, if you don’t have a ClickFunnels account now don’t worry. It isn’t until Week 3 that you start physically building your funnel. Now obviously since Russell is the Co-Founder of ClickFunnels they use ClickFunnels for all of their demos. However, the principles behind what is he is teaching can be transferred to any other platform / software you decide to use.
WHY I SIGNED UP FOR THE ONE FUNNEL AWAY CHALLENGE?
1) TO ALLOW ME TO ADD A PASSIVE INCOME STREAM INTO MY BUSINESS
I love supporting solopreneurs 1:1 to improve their marketing and will continue to do so. However, as we all know there is a limit to the number of clients anyone can work with. Also, I’m a big believer in having multiple streams of income and for a while had been thinking about needing to set up some evergreen funnels leading to courses.
2) I’M AN AFFILIATE FOR CLICKFUNNELS AND WANTED TO EXPERIENCE THE ONE FUNNEL AWAY CHALLENGE FOR MYSELF.
As I mentioned earlier, I’m an affiliate for ClickFunnels and as an affiliate, I’m able to promote all of their new products/programs/courses etc. Now last year I took part in the 30 Day Summit and I was confident that even getting that 550-page hardcover book was worth the investment someone would pay. However, to be able to really promote it I knew physically doing the challenge myself would allow me to make a judgement about who the challenge was good for and who it wouldn’t be good for.
3) I WAS IMPRESSED WITH THE RESULTS OF ANOTHER SOLOPRENEUR
The One Funnel Away Challenge has run a few times now and before I took the challenge for myself an entrepreneur I know had purchased the challenge through my link. Even from the outside I could see how her social media content was changing, she started to promote her lead magnet and within weeks she had launched a new course.
MY EXPERIENCE IN TAKING PART IN THE ONE FUNNEL AWAY CHALLENGE
The pre-training week I found tough in terms of time. Two days in a row you had to watch a video that was an hour long before you even got started on what you had to do. This resulted in me falling behind and having to do a binge session at the weekend.
From Week 1 onwards the trainings, were shorter and thankfully there were a few days set aside specifically to allow you to catch up.
The majority of teaching in Week 1 – 4 is content that Russell has shared before in his books and / or podcast. If you are an avid follower of Russell you should be aware of that. However, even though I had read or heard the information before it was still valuable to hear again in this format. Now there was a sequence of activity, which you don’t get in the other formats.
I also found the Facebook Group so valuable. It was so inspiring to see other people putting up examples of what they were creating, but it was also a great space to ask comments and get feedback on what you were creating.
Personally, I didn’t like the videos from Stephen. His style just doesn’t suit mine, but I could tell from in the group other people loved him. I would highly recommend that if you are going to take the course you try and check out his videos beforehand so you can see if you like his style or not.
By the end of the 30 days, I didn’t have a funnel up and running, but I wouldn’t put that down to the time I had to give to the challenge, rather than the challenge itself. For anyone considering taking the challenge, you need to be able to set aside 2 hours per day. I know that for some people it may feel like a lot of time. However, I know people who have done it and if you think it is 60 hours out of a month and then you could have a funnel up and running for life, isn’t it worth it?
IS THE ONE FUNNEL AWAY CHALLENGE WORTH $100 (+ shipping)?
I would say YES! The reality is that Russell Brunson ultimately wants you to sign up for ClickFunnels. If you open a ClickFunnel account you are likely to stay with it for months, if not years. The long-term value of you means he is able to overdeliver with his intro products, whether it be one of his books (DotCom Secrets or Expert Secrets).
$97 is the starter price for any majority of online course and the likelihood is you will be having to work through it by yourself, rather than having the support of mentors and a community who are all working towards the same goal. That is before you even through in all of the extra bonuses.
As with any challenge you get what you put in. If you are committed to getting a funnel up and running then you should definitely check out the One Funnel Away Challenge.
NOT INTERESTED IN JOINING THE CHALLENGE, BUT STILL WOULD LIKE TO LEARN MORE ABOUT SALES FUNNELS?
I would highly recommend reading Russell’s book DotCom Secrets. You can check out my review of the book here > Dot Com Secrets by Russell Brunson – Book Review.