If your focus right now is sustainable growth you need to stop marketing like a beginner. You’ve probably heard the phrase what got you here won’t get you there hundreds of times and this is so true with marketing. The…
Want to know why your marketing should compound over time and not expire in 24 hours? If your marketing only lasts for a day, or a few days, then you are putting you and your business in an unnecessarily tricky…
Want to know why posting every day won’t fix a broken content strategy and won’t mean all of a sudden sales pour in from your content? It’s easy when your content isn’t getting the results you desire to think the…
Want to know why your business needs a multi-touch marketing approach? Maybe you’ve just heard the term multi-touch marketing approach or it is something you’ve known about for a while but now you are considering using it for your own…
Want to know how to maximise your ROI with multi-channel marketing? As a business owner it’s important to keep an eye on the return-on-investment (ROI) you are getting from your marketing. And there is no doubt if you are just…
Want to find out more about my programme Sales Beyond Social? If so, you are in the right place. In this blog post, I’m going to share as much as possible about Sales Beyond Social so you can make a…
Are you a small business owner that wants to diversify your marketing but are worried about spreading yourself too thin? Diversifying your marketing is a smart business decision, but there is no doubt that if you aren’t careful you can…
Search Engine Optimisation (SEO) is a powerful way to market a business, yet so many small business owners ignore it because they think it is only for big businesses. That is far from the truth and many small business owners…
A question I get asked a lot is “Does my website need a blog?”. As a small business owner the fact is you can’t take advantage of every type of marketing. You just don’t have the time and money for…
Want to know what long-form content is and why your small business needs it even with attention spans constantly being on the decrease? When marketing your business you want to have a mixture of long-form content and short-form content. Given…